Celia is one of the co-founders of What Up Pitches; a women owned music production house and music licensing agency based in L.A. and Chicago. The What Up Pitches team works with producers and artists to create custom music for all media platforms. They also work with indie artists, managers and labels from around the world to help them place their music in ads and TV/Film projects. Placements on Hulu, Netflix, Paramount+, NFL, VH1, The CW, and for brands such as Meta (Facebook), Maker’s Mark, Kraft Heinz, and many more.